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Clairfield advises Adevinta ASA (ADE) on the sale of Használtautó.hu, Jófogás, and Autónavigátor to Ingatlan.com

Adevinta ASA, the premier European online classifieds specialist, sold Adevinta Hungary to Ingatlan, the leading real-estate classifieds platform in Hungary.

With revenues of EUR 1.6 billion in 2022, Adevinta ASA provides technology-based services to connect buyers with sellers and to facilitate transactions from real estate to motors and consumer goods. The Group has a portfolio spanning digital marketplaces in 11 countries and more than 25 digital brands, covering one billion people, and attracting approximately an average of 2.5 billion monthly visits.
Adevinta Hungary is a dominant local classifieds operator. Its portfolio includes Használtautó.hu, the #1 motors marketplace and go-to platform for the sale and purchase of used cars, and Jófogás,one of the leading generalist online classifieds sites in Hungary. In addition, the company operates Autónavigátor, a content site of Használtautó that posts motor reviews and news.
Clairfield International acted as exclusive financial advisor to Adevinta ASA.

“We are pleased to have found the right local buyer in Ingatlan.com, who are extremely experienced in Hungary and well positioned to create strong growth opportunities for their online classifieds business over the long term. The completion of the divestiture of our Hungarian marketplaces is another important milestone in the optimisation of our portfolio and the execution of our Growing at Scale strategy, as we continue to focus on our five core markets in Europe.” — Antoine Jouteau, CEO Adevinta

“The transaction is a huge leap forward. We are excited to integrate the talented teams of Jófogás, Használtautó.hu and Autónavigátor with Ingatlan.com and work together on our strategic goals. Our users will benefit from the limitless potential of managing their two biggest wealth assets, properties and cars, in one place. This is a unique synergy opportunity in the European market.” — József Keleti, CEO of Ingatlan.com

Tech, software & digital

Drapeau Hungary

Advisor to the seller

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